Video Made Easy
Custom Video Editing Retainer Packages
Harness the power of video in your marketing strategy.
You know video content is the future, but you’re not sure how you’re going to add another thing to your plate.
Maybe you’ve browsed cameras or microphones online but given up before clicking “add to cart,” because you didn’t know how to choose the right one. Maybe you’ve tried to create videos but it fizzled without a clear plan or strategy. Or maybe, you’ve tried to outsource in the past but you haven’t found an editor that really understood your needs + met your deadlines.
You keep hearing that investing in video content on social media pays such huge dividends and you’re wanting to see that exponential growth for your business.
Everyone assures you that video content will get your brand in front of new customers - spreading your message and making a bigger impact in the world. Those are things you want for your business, but it all feels so overwhelming.
I'm here to make it happen - but not at the expense of your precious time and energy.
What if you could wave a magic wand over your video marketing and…
- You understand the why behind your video content and you're creating with clear goals in mind
- You ditched the overwhelm + confusion of video content creation by knowing exactly what steps to take when
- You and your team had more energy for your respective zones of genius because you were getting consistent video content from a reliable expert
My video editing retainer services were created with soulful businesses like yours in mind. I’d love to help you make video magic.
Hi, I'm Annabelle.
Even after getting a communications degree and working in television production for a decade, nothing prepared me for the stress of marketing myself as a small business owner. I found myself totally overwhelmed and constantly worried I was missing out on the latest trend or platform.
Finally, I decided to stop letting social media “gurus” talk me into an ever-expanding to-do list. Instead, I took a look at the data. What I found was that social videos:
- Generate more shares
- Increase message retention
- And decrease bounce rate
All key metrics to maximize my limited marketing energy.
So, I bit the bullet and started creating video content.
When I saw my website traffic 10X in the months that followed, plus consistent email sign-ups and leads reaching out to me from videos I’d created months ago, I knew I’d found what I needed to get off the content treadmill for good.
But I know not everyone has built-in video editing skills to capitalize on the growing connective power of online video for their business. I know what it feels like to be unsure where to start and overwhelmed by the whole process. That's exactly why I created my video editing retainer packages.
Feedback from Happy Clients
Because yes, it can really feel this good to work with a video editor.
Annabelle's system is so clear and easy and my videos became both easier and SO MUCH BETTER working with her. If you're creating video content in your business regularly, working with Annabelle is a terrific investment. Having Annabelle on my team made my life easier and my marketing materials much more effective.
- Allie
ROOMBA PLEASE PICK MY JAW UP OFF THE FLOOR. Annabelle somehow pieced together the random bits of speaking gigs I passed to her and weaved an incredible narrative together that had me literally forgetting it was me in the video. My whole agency is freaking out over it, too. Annabelle was prompt, professional, and a total delight to work with.
- Berna
You will not be sorry that you worked with Annabelle. It gave me so many hours in my week back and more brain space to focus on other things in my business, plus my YouTube videos were better than ever! Working with Annabelle was fantastic, she's an absolute pro and made the process super easy
- Sarah
With a retainer video editing package, you'll always get:
- One edited video per week: Aligned with your goals for your targeted social platform
- Complete with on-brand graphics, b-roll + music: Yup, I source all of this so you don’t have to stress)
- Extra social media exports: I’ll reformat this to suit your secondary platform of choice to maximize the life we’re getting from your video content
- One round of revisions: to get everything *just right* (my clients call me a one-draft wonder so you’re in good hands - but extra revisions are always available if you need them)
- Professional captioning: this can be embedded onto your video or provided in a separate file depending on the social platform you choose - so key for accessibility + the 70% of us silent scrollers
- Custom client dashboard: stay up to speed on where I’m at, review training resources + checklists, plus a place for us to chat about your project (i.e. no extra email clutter)
Plus, VIP bonuses to make your life more streamlined:
- Resource Library: access to my filming day workflow, a shot list to build your own branded b-roll library, and a training library on best practices for uploading your videos to social media
- Project management integration: I’ll chameleon my way into your existing workflow whether it’s on Trello, Asana, ClickUp, Monday, etc! (aka no need to keep track of another system or software or login to keep track of our project)
My Overwhelm-Free Video Editing Process
Start with the goal.
Whether you're looking to grow your reach, nurture your existing network or generate buzz for an upcoming launch.
Choose the platform.
We'll make sure your videos are optimized for the social media platforms that align best with your goals.
Film your videos.
Use my easy checklist to film a month's worth of videos in a single session and send them my way.
I'll work my magic.
Send your files my way + I'll add on-brand music, text, and visuals.
Review your draft.
I’ll send a digital draft for you to review and provide minor edits.
Post your video.
You’ll get your final video, social exports, and captions, ready to post online.
You might be thinking...
I’ve tried this video content thing before and I'm burnt out. I'm tired of searching for the right video editor who pays attention to detail, understands my business, and meets deadlines! It feels easier to struggle through myself or just give up entirely.
As a small business owner myself, I know outsourcing is a struggle. When you hire Evergreen Lane Productions you are getting:
- Consistency - never worry about missing a publishing date again
- Ease - clear communication and a system to follow
- Attention to detail - less mistakes, less back-and-forth, more time in your business
Plus you’ll have resources to guide you through the process so you’re not wasting time on things that don’t make a measurable impact. My clients say that my processes are the smoothest of anyone they’ve worked with.
Send your video files to an expert so that you don’t have to think about it again - no endless rounds of revisions or email back-and-forths - just meaningful videos, on-brand + on time.
It’s your time to embrace ease in your video marketing strategy.
No matter the business, creating high-quality video content is the most surefire way to foster effective storytelling AND get your business in front of new customers/audiences.
And it’s possible to take advantage of video in an easeful, aligned way. It’s possible to build meaningful connections with your online community, increase the impact of the content you’re creating, and spend more time doing what you love (whether that’s serving clients in your business or enjoying your one wild + precious life).
Whether you run a YouTube channel, want to create an incredible speaker reel, website or social content, I’m here to help curate the visual elements you know you already have.
Reach out today, and let’s get you on the path to video magic made easy.
Choose your goal:
Plan
- Perfect for when you don't know where to start
- One-hour strategy session where we'll talk through your goals and come up with a plan for your video content
- Custom getting started checklist with my best recommendations for your business
Book for $375
Launch
- A-la-carte package perfect for speaking reels, online courses, webinars, or the launch of your book, podcast, album, or event
- 1 round of revisions (extra rounds billed hourly)
- Closed captions for accessibility
- Custom project dashboard + resource library
Starting at $1500
Grow
- Retainer package perfect for TikTok, Instagram Reels, Facebook, or LinkedIn
- 1 edited video per week up to 3 minutes each
- Each video formated for two social platforms
- 1 round of revisions (extra rounds billed hourly)
- Closed captions for accessibility
- Custom project dashboard + resource library
Starting at $1800 monthly
Nurture
- Retainer package perfect for YouTube, Patreon, courses, or memberships
- 1 edited video per week up to 10 minutes each
- Each video formated for four social platforms
- 1 round of revisions (extra rounds billed hourly)
- Closed captions for accessibility
- PLUS resource library + project management integration
Starting at $3000 monthly
Just Getting Started?
Wherever you are in your video journey, I'm here for you!
Here are all my favorite resources for creating your first video. Even if all you have is your smartphone, and you've never taken video before, we'll walk through all the basics.
- How to film, find the best lighting, record better audio
- DIY editing tips for smartphones
- My free PDF guide to getting started with video
- and more!
This is the perfect way to dip your toe in and see if creating video content is right for you.
Real Results from Small Business Owners
who’ve outsourced to Evergreen Lane Productions
Wow, I can't believe what a wonderful experience it was working with Annabelle! She was so responsive, quick, kind, and creative (even when I didn't think we provided her with video content that could even be turned into something!) I love the way the final video turned out.
- Shannon
It was so thrilling to see my video! Annabelle added elements that I hadn't even thought to connect between the audio and video content. She smashed my expectations and created a beautiful and perfect video that fit exactly what I was looking for when launching my collection.
- Adina
I absolutely loved working with Annabelle. She was able to highlight my skills through all the random clips I threw at her! I immediately sent the video to almost everybody I knew...it came together even better than I imagined.
- Mykail
Frequently Asked Questions
Q: How do I know if you’re the right fit for me + my team?
A: Finding the right fit is so key in this type of relationship! Once you fill out the application, I’ll set up a time for us to speak together so we can make sure we get started on the right foot.
Q: What's my monthly time commitment?
A: If you’re batching, I’d recommend setting aside 2 hours for planning your video content, 2 hours for filming videos, and 1 hour for reviewing your video drafts. That adds up to roughly 5 hours a month for weekly video content!
Q: What’s your turnaround time?
A: Once your monthly retainer begins, plan for about a month before you post the first edited video. After a month or two, we’ll be in a grove + you can expect your final videos around two weeks after the delivery of raw files.
Q: What if I can't commit to one video per week?
A: Please still reach out! I've built my packages based on the most common needs of my clients, but I'm always willing to talk through your specific business goals + capacity to create the best plan for you.
Q: Do I need to buy a bunch of expensive equipment?
A: Nope! If all you’ve got is your smartphone, we can work with that! The one item of gear I usually recommend is a microphone because good audio makes a huge difference in the quality of a video overall. You can find my video equipment recommendations linked here.
Q: Will the videos match my brand?
A: Yes! I collect all of your branding information at the beginning of the project and I’ll send a questionnaire to ask which video creators inspire you, what styles of music you like, and more about your brand voice overall. My goal as an editor is for the videos to feel like a seamless part of your brand.
Q: How do I come up with video ideas?
A: Start with your FAQs! How-to + tutorial videos are some of the most searchable types of videos. This means you’re showing up right when your client or customer needs you + your video will have a long lifespan for your brand. You'll also have access to my resource library which includes a prompt vault and guide to idea generation.
Q: How do your videos fit into my current social media strategy?
A: It is so important to me to integrate into and support what you’re already doing! This is why I include additional social exports in my packages (think, an Instagram story teaser for your longer Instagram video, or repackaging your YouTube videos for LinkedIn). Before we get started, we’ll discuss your current strategy + how video can best support that - which platforms, video styles + more.
Q: Do you edit Reels and TikToks?
A: Looking for something a little short and snappy? Shoot me a message to chat about how I can help curate your Reels and TikTok content.
Q: Can I see some examples of your work?
A: Yup! Hop over to my portfolio page to see examples of my past work - from speaking reels, event films, social media videos, and YouTube.
Q: What if I'm not sure I'm ready to hire an editor?
A: No problem! Check out my getting started resources if you're wanting to dip your toes into the video world without a monthly retainer commitment. Or, contact me for a strategy session where I can give you one-on-one advice for your business goals.
Video editing doesn't have to be so complicated.
When you have a plan, a strategy, and a video editing magician on your side, video content becomes a breeze. You don’t have to sacrifice your time and energy to create consistent videos for social media.
My editing packages give you the tools to finally make video happen for your business - without having to sacrifice your precious time and energy.
Why wait a moment longer?
video magic made easy
